Sudden Drop in Sales, Is the Cause False Posts?
Naver KnowledgeiN is the largest knowledge-sharing platform in Korea, where various questions and answers are exchanged.
Sometimes, false information or malicious rumors spread and can cause significant damage to companies.
Especially when false information or defamatory posts that start with 'I heard' are uploaded, even if the content is actually not true, it can lead to a significant decline in sales or damage to the corporate image.
Because of this, recently, more customers wish to conduct digital image care even in the 'Naver KnowledgeiN' area.
Today, let's explore 'how to delete false posts about companies that are uploaded on Naver KnowledgeiN and some examples.'
‘OO Company’ is said to be trustworthy, but is that true? Negative posts often appear on KnowledgeiN
Recently, there have been increasing inquiries about deleting negative posts that have appeared on KnowledgeiN.
Especially for small and medium-sized enterprises or startups, even a single such post can seriously damage their credibility, which is why there is growing interest in solving this problem.
In fact, Naver KnowledgeiN is a convenient service where anyone can post questions and receive answers, but some users often post false information and defamatory posts about small and medium-sized enterprises or startups, causing significant harm.
These usually involve unfounded criticisms about the quality of a company’s products (services). There are also cases where false reviews claiming “the quality is low and easily breaks” are written, or where negative reviews are intentionally posted by competitors pretending to be actual buyers.
As a result, when such damage occurs, sales can plummet, and companies have no choice but to invest a lot of time in restoring customer trust.
Additionally, there have been cases where rumors about the founder (CEO) in the past have significantly impacted the CEO or management representing the company.
One founder faced difficulties in attracting investment due to a false post on KnowledgeiN stating “I failed in another business in the past.” While this was not true at all, such rumors had a negative impact on investors and partners.
As such, false posts on KnowledgeiN can seriously damage a company’s image and sales.
Especially for small and medium-sized enterprises or startups, even one negative post can cause significant harm, and if they do not respond quickly, there is a greater risk of leaving a negative perception among potential customers or investors.
How to Request Deletion of a KnowledgeiN Q&A Post
Select the post you want to delete
Log in with the Naver account you want to report, then click ‘Report’ at the bottom of the post on that page
Select the reason
Click Report
Submission completed
This is how the deletion method for KnowledgeiN can be explained in 5 steps. However, even if you know how to delete a post, there are several important points you should not overlook.
It’s important to note that the deletion request may not always be ‘100% accepted’ and the processing speed may vary depending on Naver's policy.
What should you be aware of before reporting to Naver?
As such, posts with false information or defamation can significantly harm a company’s image in an instant, so even if you know how to delete a post, please remember that it’s important to respond quickly and accurately!
Case of Deleting False Posts from Startup A
Recently, A, a company producing wireless earphone cases, found itself in trouble when a question comparing A's products to those of competitor B was posted on a Q&A platform.
It was revealed that this post was a strategic marketing piece uploaded by a competitor, aiming to undermine A's product credibility and decrease its trustworthiness.
As a result, A initially requested voluntary deletion from Naver, but the request was denied, leading them to discover WhiteMe and inquire about the case.
Once the work began with WhiteMe, Naver acknowledged that the post contained false information and quickly processed its deletion.
In this case, WhiteMe first worked with A to collect evidence that could prove the post was false, preparing materials including technical specifications of the product, records of customer complaints, and evidence suggesting that the questioner may be related to the competitor.
After that, based on legal grounds, a formal deletion request was submitted to Naver again, which likely led Naver to accept this part.
When requesting the deletion of a post from a platform, it's crucial to base your request on accurate and clear evidence; otherwise, a one-sided emotional appeal may not be effective. WhiteMe professionally resolves such issues before they require more time and cost through voluntary reporting, and helps companies avoid worries caused by false posts.
Resolve False Posts about Our Company with WhiteMe!
As companies operate, they may unexpectedly suffer damage from false statements or defamation posts.
Negative posts on large platforms like Q&A can reach many people, potentially intensifying the damage. In such situations, the most important factor is ‘quick and accurate response’.
As seen in A's case, to minimize the impact of false posts on companies, ‘professional responses backed by legal grounds’ are necessary. WhiteMe swiftly and effectively deletes false statements and defamation posts that are difficult for companies to resolve on their own, helping to protect the company’s image as much as possible.
If you're struggling with false information about your company, find a quick solution with WhiteMe! WhiteMe is committed to protecting the company's reputation and preventing greater damage.
If you want to delete false posts about our company immediately and check the real-time progress, consult directly at WhiteMe Channel Talk now!
